For scholarly research this week, I found an article from NASA’s Color Usage Research Lab (that existed???) about successive and simultaneous contrast.
Citation: “Simultaneous and Successive Contrast.” Using Color in Information Display Graphics. NASA. Accessed October 4, 2022. https://colorusage.arc.nasa.gov/Simult_and_succ_cont.php.
Link: https://colorusage.arc.nasa.gov/Simult_and_succ_cont.php
“The terms "simultaneous contrast" and "successive contrast" refer to visual effects in which the appearance of a patch of light (the "test field") is affected by other light patches ("inducing fields") that are nearby in space and time, respectively. The names are somewhat misleading since both simultaneous and successive contrast involve inducing fields that are close in both time and space.”
Basically, it means that we see colors differently depending on what it’s surrounding colors are. This is a color theory related topic, but I just think it’s interesting that NASA has done research on this, as it’s a bit unexpected.
For creative research, I made a model of the mockup I created last week out of jewelry wire I had laying around, tissue paper, and other craft materials I had. The clear transparent material that is on the frame is two ziploc bags.
It was a slight failure, and it came out a bit wonkier than I expected, but it was probably still good to go through the process of making it. I’m still not sure about the exact works/materials that I would put on the windows. I used various textures, and definitely tried to keep with materials that light could shine through. I feel like it looks a bit childish though because of the use of craft materials….
If I actually made this, I’m realizing I would probably need to use several different arches and connect them on sight, so it could be easily transported and disassembled. Maybe I could use a shower curtain in place of a ziplock bag, and that was I could just drape that over the arches, and just make sure all of the squares are lined up.
I was a big fan of the successive and simultaneous contrast article from NASA, as I feel like it was a good bridge between the graphic design and psychology side of my topic. I am a bit disappointed by my creative research this week though, as it didn’t turn out as beautiful as it was in the mock-up. I am concerned by the lack of specificity of what I want to put in the windows and how I feel like it looks nice, but doesn’t completely convey the message of my topic. It would definitely need an explanation. Maybe I’ll get some feedback during crit next week on that.
This week, I tried again to explore playing with the printer after I saw someone on Tik Tok doing it (I lost the Tik Tok, the video may have been one of the removed ones from my favorites.)
I put a random phrase that I got from a generator, and placed it in photoshop after choosing a font, the printed it. I them scanned the printed images, and manipulated it as it was scanned, causing the text to come out distorted and wavy. I then also generated a random object to go with the random phrase, and would print an image of that and manipulate it as I scanned it. Finally, I would put the manipulated image and text together back in photoshop to form an interesting composition, and to see what connections were made between the random phrase and objects.
In this scan, the duck may not be a fish, but it does swim in the water like one, and it is out of water. Compositionally, I think that this scan is the most interesting.
This scan I had the most trouble finding a connection between the phrase and object. I actually more noticed the differences between them, as the fluffiness of the ideas of a cloud and the sharpness of the scissors contrasted in my mind.
In this scan, shot made me think of basketball, which made me think of a basketball, which is a ball just like a beach ball.
I also looked a little more into Surrealism since the critique last week. These scans kind of remind me of a combination between The Persistence of Memory by Salvador Dali and The Treachery of Images by René Magritte. The images and text have the same melting quality of the clocks in The Persistence of Memory, but have the format of a “mismatching” object and label like The Treachery of Images. In a similar way, it brings into questions what is meaning, and how do we even decide if an image goes together or not.
As mentioned above, my creative research was mostly focused on surrealism this week. I looked at The Historical Dictionary of Surrealism by Keith Aspley.
Citation: Keith Aspley. 2010. Historical Dictionary of Surrealism. Historical Dictionaries of Literature and the Arts. Lanham, Md: Scarecrow Press. https://search.ebscohost.com/login.aspx?direct=true&db=e000xna&AN=341973&site=ehost-live.
Link: http://ezproxy.stevens.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e000xna&AN=341973&site=ehost-live&ebv=EB&ppid=pp_3
Summary: The Historical Dictionary of Surrealism relates the history of this movement through a chronology, an introductory essay, a bibliography, and over 600 cross-referenced dictionary entries on persons, circles, and groups who participated in the movement; a global entry on some of the journals and reviews they produced; and a sampling of major works of art, cinema, and literature.
Particular sections are highlighted below:
Here, Surrealism “refers to the artistic and literary movement that attempts to express the workings of the subconscious mind and is characterized by incongruous juxtapositions of images, probably needs to be approached from different angles: chronological, thematic, and linguistic, among others”. This definition is important because it emphasizes the importance of juxtaposition in the movement.
This quote talks about some terms that are used in surrealism.
This book was a great introduction to the Surrealist movement, and does a good job of explaining its history, timeline, terms, and notable figures. I like that it emphasizes juxtaposition as a key part of the movement, as meaning is made through the juxtaposition of images, text, and what the viewer is expecting.
Overall this week, I learned a lot more about Surrealism, where it came from, and how works from this period function. The article I read related well with the artwork that I made this week, which ended up seeming like a combination between The Persistence of Memory by Salvador Dali with the melting images, and The Treachery of Images by René Magritte with the image caption format. I further explored how connections are made between unlike images and phrases through this work (going back to how our brains will jump to find the pattern). This actually might be my first exploration that includes both images and text. I really liked the visual effect of the scanner as well, and thought that these pieces came out visually interesting as well as relating to my topic. Next week I plan to further explore meaning, as well as make something digital (maybe video?)
I am interested in the design convention of juxtaposition and the phenomenon of how our brains naturally create connections between disparate imagery. I hope for my audience to be more aware of when this phenomenon happens and how it can change our viewpoint.
I’m an interested in the phenomenon of juxtaposition and how psychologically connections are created between disparate items. I hope to learn how juxtaposition can be manipulated to create beauty and harm, and to make people more aware of its soft power.
I am interested in juxtaposition’s importance in design and psychology, and how we tend to make connections between disparate imagery. I hope to demonstrate this phenomenon so that people are more aware of it and can detect when the brain is creating these connections.
For scholarly research this week, I wanted to learn more about soft power. I read an article by Joseph Nye, the one who coined the term.
Citation: Nye, Joseph. “Soft Power: The Origins and Political Progress of a Concept.” Palgrave Communications 3, no. 1 (2017). https://doi.org/10.1057/palcomms.2017.8.
Link to article: https://www.nature.com/articles/palcomms20178
I learned more about the exact definition of soft power, straight from the source. He defines power as the following: “Power is the ability to affect others to get the outcomes one prefers, and that can be accomplished by coercion, payment, or attraction and persuasion. Soft power is the ability to obtain preferred outcomes by attraction rather than coercion or payment." I think it's interesting that he coined it because of an apparent decline in US imperialism, as I feel the same discussions are still being held today. He discussed how the meaning of the word has changed in relation to more recent events, and the varying responses to his invention of the word. I actually think still that soft power is underrated, because of its subtlety and its lack of discussion in politics. The same goes with juxtaposition, where I think that the power it has is subtle and underestimated.
I also wanted to highlight my own version of the recipe cards from that I saw at Poster House the previous week.
This is just a sample, but I was thinking maybe the cards could contain information about any objects I make, or maybe any significant quotes that I found in my research.
I was running out of blue ink, but I made the cards in photoshop and glued them to cardboard to make the cards.
It’s a little sloppy, but I enjoyed making them. I feel like they are less the main focus of my project, and maybe something that I would make to go along with it and hand out if I had time. I would need to figure out a way to mass make them though. The cards could probably be printed somewhere like CVS or staples, but I’m not sure if there’s a way to reproduce the carrying case cheaply (I’m sure getting a custom folder like that would be expensive) or easily (making that many by hand would take too much time. I will think further about this.
Overall this week, I was glad I got to learn more about the origins of soft power. The only reason I had heard that term before was in relation to Kpop, and how the tourism and hype that it brought has brought South Korea much more money and influence. I thought of the US as more of a hard power because of this country’s emphasis on the military, but I suppose our cultural influence would give use soft power as well. I would like to try to find another source that discusses this more in an art or media context though. I will also look more into the process of making the cards, or deciding exactly what information I would put on them. I may put it off for now though and decide to focus more on the main project, and make this more of an extra or side project.
This week for creative research I made video collages/GIFS.
(Could not get videos to run here but screenshots are attached)
This collage of GIFS is again an attempt to deconstruct meaning, in a similar way to the Surrealists. The imagery was chosen randomly, but the composition was up to me. The first one to me is reminiscent of a dreamland, with the clouds and swirling mirror. The girl in the upper left is sitting in a way that it looks as if she could be lying on a bed, which further reinforces the dream. The second one feels less like a location than the first one. The imagery that comes to my mind is “crazy cat lady”. This is likely because of the common image of a lonely old lady who watches television on an Old TV, with several cats like the one sitting above the TV. The socks on the legs that the cat has is also reminiscent to me of comfort and relaxing in front of the television. Finally, the last collage to me feel vaporware/space theme. The sphere with the waterfall in it as well as earth are reminiscent of space, as well as the astronaut. The robotic hand relates to the future, or maybe a robot in space. Finally, while usually sharks make me think of the ocean, the way they swim here suggests a lack of gravity such as in space. The juxtaposition of objects together creates a somewhat cohesive theme to me.
For scholarly research this week I read a chapter called Communication, Meaning, and Signs from Introduction to Communication Studies by John Fiske. This chapter was given to me by Nancy, and it essentially is about semiotics and how we make meaning. This relates to juxtaposition because in order to understand how a connection is made between two things, how meaning is derived from those things in the first place. Important quotes are highlighted below:
What is semiotics and what does it consist of
There are a few systems of making meaning, but generally these systems have three main components: the sign, what the sign refers to, and the user of the sign.
Saussure divided the sign into two parts: the signifier (which is the sign) and the signified, which is the mental concept that the sign brings about.
I have come to realize that semiotics was an important piece in the mechanisms of juxtaposition (particularly in media). The imagery in a work of art become signs, and bring about mental images of many signifieds, which are based on previous experience or our cultural or personal association with the sign. The brain then jumps from signified to signified that come about from the two distinct signs, until there is one in common, or two that are close enough that a connection can be found between the two objects. Because of our pattern processing brain, we will almost automatically, subconsciously, and very quickly will come to a conclusion to what the two objects or signs mean in relation to each other.
I am glad this week I was able to make something animated or digital. Right now, I am unsure if I want to go more in a physical or digital direction for my final project. I liked using the gifs because they are looped, and I think it makes this kind of format (or a similar one good) if I wanted to do a digital collage of any kind. I think that they all bring about very strong connections between the objects in the collages, and they definitely all point to a very particular signified. I also am intrigued by semiotics in relation to juxtaposition, as it can explain the basis for how our pattern processing brain make meaning in terms of media. I plan to explore it more,
It’s time to get space-crafty! (Get it?) We’re getting ready to launch Landsat 9 into space this fall, and we want to know, how does Landsat inspire you?
For nearly 50 years, Landsat satellites have been collecting important data and taking beautiful images of Earth, as a partnership between NASA and the U.S. Geological Survey. Scientists and policy makers alike use this data to understand climate change, deforestation, the growth of cities, and so much more.
In celebration of the Landsat 9 launch in September, we are calling all crafters to create space-crafts inspired by your favorite Landsat image! From watercolor paintings to needlework to frosted cakes, let your creativity flow and show us how you see Landsat images.
For a little inspiration, here are some #LandsatCraft examples from some of the people who work with Landsat:
“Looking through the Visible Earth Landsat gallery for inspiration, I saw the Landsat Image Mosaic of Antarctica (LIMA) and knew immediately what I had to do -- recreate it in a mosaic of my own. LIMA is a composite of more than 1,000 cloud-free Landsat 7 images of Antarctica, and when it was released in 2007 it was our first high resolution, true-color look at the icy continent.” – Kate Ramsayer, NASA Landsat Communications Coordinator
“I love embroidering satellite imagery and NASA data. For Landsat, I wanted something with lots of straight lines -- much easier to stitch! -- and crop fields like these fit the bill. It’s amazing how clearly we can see the influence of human activities in satellite imagery like this. It’s a constant reminder of the effect we have on our home planet.” – Katy Mersmann, Earth Science Social Media Lead
“We didn’t have the discipline or the organizational skills to do any of the really, really fancy images, like Lena Delta, so we chose Garden City, Kansas in 1972. We added a model of Landsat 1, too.” – Ryan Fitzgibbons, Earth Science Producer, and Charles Fitzgibbons, Age 8
"I was inspired by this Landsat image which demonstrates how we can use satellite imagery to remotely monitor cover crop performance, a sustainable farming practice that promotes soil health. Since I began working with NASA Harvest, NASA's Food Security and Agriculture Program, I've come to understand the critical importance of conservation agriculture and resilient farmlands in support of a food secure future for all, especially in the face of a changing climate." – Mary Mitkish, NASA Harvest Communications Lead
“I chose particular ingredients that represent the Landsat qualities that we celebrate:
The base spirit is gin because Landsat data is clean and precise. Vermouth represents our foreign collaborators. Using both lemon and lime juices signifies the diverse uses of the data. The ginger is for the land we study. The apple, well, because it’s American. The club soda makes it a long drink, for the long data record.” – Matthew Radcliff, NASA Landsat Producer
“Last year for the 50th Earth Day, I created this poster, inspired by our views of river deltas -- many captured by Landsat satellites -- which are particularly beautiful and evocative of water coursing through our land like a circulation system of nature. In 2000, Landsat 7 took one of my favorite images of the Lena Delta, which is the basis for this art.” – Jenny Mottar, Art Director for NASA Science
Are you feeling inspired to create yet? We’re so excited to see your #LandsatCraft projects! Follow NASA Earth on Twitter, Facebook, and Instagram to see if your art is shared!
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